Kerala Tourism - well promoted or not ....!!!
When we look for a holiday stop what is the first think that comes to our mind....??? Well for some of us its a warm place to get away from our cold country and for some its the heat that drives us to take a holiday in some place that is cool and beautiful. Now, a place which offers you both the hot and cold climate in the same state. Yes i am talking about our very own "GOD'S OWN COUNTRY". a unique feature of Kerala alone to have places of different climatic conditions within the same state. we have hot and warm places with beautiful beaches like Kovolam and Cheri etc to get a good tan . And for people who are looking for a place to cool of we have the very beautiful Munnar and Wayanad to enjoy a cool wind and foggy mornings.So the our very beautiful state is a perfect destination for any category of tourist. We can also say that we are getting tourist to come over but is it as per the wealth of the places beauty. I would say no. The main reason is it is not well promoted. The place despite being under promoted is flooded with tourist from western countries but imagine the condition would be if our very brilliant Malayalee youth use their brain and bring up a wonderful strategy to create and promote a beautiful Kerala tourism package that would serve as a magnet to pull people from all over the world to Kerala. Thus would help the Government of Kerala to generate income and employment. So the state and itself is providing enough and many resources to get over the problem of poverty and lack of funds. Though the current situation is that it is not being properly used. We as the next generation who has immense access over the internet and other communication sources have to promote our tourism for our sake and our countries sake. Also, the Government of Kerala should take measures to promote all the different kinds of tourism activities whether it would be medical tourism, whether it would be wildlife or adventure. Our state is a one stop destination for all this we have resources that can entice any type of tourist irrespective of from where they are from. Therefore a small step can give a huge result..